Using social media to… Cultivate Contacts – by Samantha Moolman

  This article forms Part Three of our Social Media Series. If Facebook were high school I’d want to be Queen Bee (hey, it isn’t called social media for nothing!). The comparison may seem shallow but, as a journalist, your connections (both online and in the real world) are integral to your reputation and credibility. The news editor of a local newspaper once revealed to me that when it comes to hiring new journalists, a comprehensive “little black book” has more clout than

Amazon Launches Kindle Singles, Saves Long-Form Journalism

Amazon has launched Kindle Singles, one-off pieces of non-fiction and journalism which are typically much shorter than a novel, but longer than a magazine article. The Kindle Singles can be read on any of the many Kindle platforms, from the Kindle itself through smart-phones to Amazon’s desktop Kindle client. They are priced accordingly, from $1 to $5. The first set of Kindle Singles, launched in January 2011, included original reporting, essays, memoirs, fiction, and some works from famous writers. Amazon says it

Using Social Media to… Conduct Interviews – by Samantha Moolman

This article forms Part Four of our Social Media Series. The ability to interview someone for a story is a skill best learnt over time. If you’re a journalist who is just starting out don’t worry if you’re horrible at it – most of us have had to learn the hard way. In fact, just recently I found myself stuck in a vortex when interviewing what seemed to be a roomful of crazy people; they spoke at me for three hours

Journalism is Evolving

According to Vadim Lavrusik, Community Manager and Social Strategist at Mashable (, journalists now need to possess multimedia skills to tell stories through video, text, graphics, audio and photos. You need to be able to do it all, under pressure, the quintessential one-man-band. His article "8 Must-Have Traits of Tomorrow’s Journalist" details the following characteristics for future journalists. 1. Entrepreneurial and Business Savvy "You need to be able to do it all, under pressure, the quintessential one-man-band." 2. Programmer 3. Open-minded Experimenter 4. Multimedia Storyteller 5. The Social